The Advertising Practitioners Council of Nigeria, APCON, announced that it will begin vetting internet-based adverts and Nigerians are not pleased with this.
According to a statement released by the regulatory body, everyone planning to put out an advert on social media has to ensure that all communication materials are vetted by APCON first before it is exposed to the public.
Twitter users reacted to this announcement in outrage and said it is “ridiculous” for APCON to vet every single social media advert before it can be allowed to be shared online.
See some reactions below.
